While the media used to reach customers may have changed dramatically over the last several years, there are some things that haven’t changed in the world of marketing: before you can sell your product or service, you first have to engage your target audience. And in order to engage that audience, you must reach out to them where they live. And today, the vast majority of people live online.
It’s axiomatic that every business must have an attractive, well-organized, and well-structured website rich in information. It must contain the relevant keywords so that it can rank as high as possible on all search engines, and it needs to have as many inbound, outbound, and internal links as possible.
Most important, it must include useful and original content that will resonate deeply with its intended audience. By maintaining a blog that targets potential customers’ interests, a business can position itself as a thought leader and expert in a particular industry. Finally, every website must be optimized for mobile and tablet usage, with as much video content as practicable.
In addition, to having a website, many businesses prosper with the use of paid channel advertising, specifically Google AdWords. Buying ad space on Google, or on another search engine, such as Bing, puts a company’s website on the engine’s first page, where most web surfers begin, and often end, their searches.
But in order to really reach the present generation of shoppers and consumers, a business, today, must know how to leverage the many social networks that people now use to communicate with one another. While the average person might only spend 15-30 minutes per day on social networks, many others spend multiple hours each week. That suggests that any strategic marketing plan must include a steady dose of social media.
The most widely-used social network is, of course, Facebook. Facebook provides an opportunity to showcase products, share company news and milestones, and present pictures and blogs that can engage and entertain the Facebook universe. It is an excellent way for people to see new content with every post. Facebook has a simple sign-up process that can establish a business online in minutes and it’s fairly easy to customize how a company can represent itself to its users.
Of course there are many other social networks that can be utilized to engage its users. Twitter, Instagram, LinkedIn, Pinterest, etc., all have possibilities for the savvy business owner to exploit. The most important thing to remember is the importance of finding out where one’s potential customers are spending their time and then maximizing the relationship opportunities better than the competition.
Remember – regardless of the type of media used, the most important factor in getting and retaining customers is keeping them interested and engaged in your company’s product or service. We may talk to each other via many different electronic media, but keeping it human and personal is still the key to business success.
The biggest mistake that any business or entrepreneur can make is believing that if you build it, they will come. The truth is: they won’t. You have to go get them. The second biggest mistake is believing that if you simply close your eyes and shoot enough buckshot, sooner or later, you’re going to bag a customer. Well, you might, but you’ve probably wasted a whole lot of time, money, and energy with that kind of scattershot approach. In order to get the right kind of customer to notice you, and ultimately buy your product or service, you need to use a finely tuned, steadily aimed, high powered rifle. In other words, you need to employ targeted marketing.
Targeted marketing is a type of advertising that is designed to reach those consumers who are most likely to become your customers based on various traits, such as demographic, psychographic, geographic, economic, and other quantifiable types of behavior, such as previous purchasing habits. Targeted marketing allows businesses to eliminate wasted advertising to consumers whose preferences do not match a product or service’s attributes.
In order to identify your target market, you will need to explore the following: • Demographics – Who are the people who actually use your product or service? Demographic details include age, gender, marital status, ethnic group, family size, education level, occupation, etc. The sexes make different purchasing decisions and so do different age groups. Single people have different needs than married ones.
• Geographics – Where do your potential customers live? If you’re selling something on the north side of town, marketing to the south side, where many of your competitors abide, could be a colossal waste of time and money.
• Psychographics – Why do people buy what you’re selling? What are their interests and hobbies? And what benefits can you provide that will satisfy their personalities and lifestyles?
• Economics – Who can afford your product or service? And how much are they willing to spend? And why would you try to sell a Rolls Royce in a low income area?
• Buying behaviors – Who normally buys what you’re selling and how does your product or service fulfill their needs? What have they bought in the past and how have they been persuaded to do so? What are the best ways to reach them?
Once you’ve answered these questions satisfactorily, you still will have to do the necessary research in order to break down the universal market into the segments or niches that are most likely to become your customers. In other words, you need to create a customer profile. Instead of trying to appeal to everyone, a business is much more likely to do better by exploiting its identified niche with cost-effective marketing strategies. For example, a clothing store selling high-end maternity wear might identify its target customer as a 25- to 40-year old, pregnant, business woman within a ten-mile radius of the store. So, advertising in a woman’s magazine is smarter than taking out an ad in “Cigar Aficionado,” much less a widely distributed, general newspaper.
Does target marketing work? Various marketing studies suggest that it does. The Network Advertising Initiative’s 2009 study measuring pricing and effectiveness of targeted advertising revealed that it secured an average of 2.7 times as much revenue per ad as non-targeted advertising, and was twice as effective at converting users who clicked on online ads into buyers.
So, put the shotgun away and take out the high-powered rifle. Open your eyes, know who to aim at, and go for the right target. Happy hunting!
Your Google Pay-Per-Click (PPC) campaign needs to be constantly updated if you want it to help you achieve your marketing goals. Some businesses crate a PPC account and then make the mistake of thinking it can run on automatic, not realizing that it has many moving parts and plenty of places where problems can arise. An account audit is simply systematic way to review your account to determine areas that could benefit from anything from a minor tweak to a major overhaul.
Remember: the purpose of an audit is to match your PPC account’s goals with its desired outcomes and to maximize the impact of your ad campaign and, ultimately, your costs per conversion and return on investment (ROI). So, at the very least, you should perform an audit on a yearly basis and then whenever you think it necessary to address any known or suspected performance issues. Most experts recommend that you have an outside agency do the work so that your account can be examined with a fresh eye and from an unbiased perspective.
There are many different audits that you can complete to help ensure that your account is operating at its peak performance. Here are some things to consider:
• Account Structure and Organization Audit – The purpose of this audit is to review and ensure that you are targeting the right location, users, and keywords. Check for duplicate keywords, variations in the ad text, and keyword match types. Make sure there are no issues or missed optimization opportunities; that there exists an adequate negative keyword list to prevent your ads from showing up for irrelevant queries; and that conversion tracking is set up to track the most important actions a visitor could take. Check for any approval issues. Review your budget; if the budget is maxed out, consider lowering your bids in order to reduce your cost per click– you just might get more clicks for your money.
• Ad Audit – The purpose of an ad audit is to find out which ads are under-performing and which are driving a positive response. Check for typos and spelling issues. Make sure your ad has a call to action. Examine any custom display URLs and ascertain their effectiveness.
• Landing Page Audit – Make sure your landing page works and sends traffic to the right page(s) of your website. Pause ads for any products or services that are no longer being offered. Optimize the landing page for conversions, and make sure it has the proper privacy policy and terms clauses on it.
• Extension Audit – If your account has site link extensions make sure they are correctly configured to include quick links to any top pages and are appropriate for your business. For example, brick and mortar businesses should always have working location extensions. Pause any under performing extensions and replace them with other variations.
Be thorough and methodical. Auditing your pay-per-click account is one of the most beneficial things you can do to improve its performance, lower cost per clicks, and increase click-through rates and conversions.
Once these and any other audits are completed, you will need to prioritize any necessary re-working of your PPC account according to what is going to affect your bottom line the most, or according to the amount of time it will take to complete particular tasks.
There is no point in having a website unless people visit it. And people won’t visit it often enough, if it first doesn’t please Google, who, like it or not, is the most important arbiter of how your website will be ranked. So, while you are indulging in your creative fancies, trying to make you site the most beautiful and technologically sophisticated in the land, you also need to pay attention to grabbing the attention of Google – your new, best friend.
Number one on the list of creating a Google-friendly website is realizing that content is still king – not clever meta tags or sneakily inserted and endlessly repeated keywords. You have to provide unique content that is worth reading, viewing, or listening to, and that is updated regularly. And make sure that your content is original. Google is particularly annoyed when you lift content from another site and try to fool it into thinking that it is truly your own.
The good news is that if you provide unique and useful content, other sites will link to yours. Google likes that and attaches a lot of importance to inbound links. Again, don’t try to fool the Google algorithm; inbound links that are the result of schemes or link farms are a no-no. Google’s algorithms can distinguish natural links from unnatural ones.
Also, don’t try to out-maneuver Google by creating multiple pages, subdomains, or domains with duplicate content, or stuff pages with key words that don’t actually relate to the content therein. If your site contains pages, links, or text that you don’t intend visitors to see, Google considers those links and pages deceptive and may ignore your site, altogether.
Now, for the more technically minded, here are some other hints to making your site more Google-friendly:
• Ensure that your URL is optimized for organic search because its structure is important to its crawlability. Eschew unnecessary parameters and irrelevant characters.
• Test your page speed using Google’s own tool.
• Make sure that you’re not linking to non-essential pages in order to maximize your PageRank filtration
• If you’re using JavaScript, ensure that you’re coding it correctly so that it can be accessed by search engine spiders.
• Don’t use images to display important names, content, or links. Google’s crawler doesn’t recognize text contained in graphics.
• Use ALT attributes if the main content and keywords on your page can’t be formatted in regular HTML.
• Remember to create a Google Webmaster Tools account for your website so that Google can communicate with you directly.
A final word about the basics: Create your website for people, not search engines. The more usable your website is to humans, the more appealing it will be to search engines, anyway.
The easy answer to this question is: “As much as necessary and as little as possible.” But, of course that’s the easy answer and in business, there are no easy answers. Some experts suggest that you allocate 15 to 20 percent of your company’s annual income for the best results, but that answer is also a little too facile.
You know that you’re going to spend something for your business’ online presence and you know that it’s probably going to more affordable than print ads, radio or TV commercials, or sending out actual mail. But what you really need to do before you spend a dime, is decide what you want to achieve, where you will find most of your customers, and what aspects of online advertising and communication will give you the biggest bang for the buck by generating leads and sales and directing people towards your company.
Generally, you will have several main choices for your online spending: a website, which requires building it, hosting it and maintaining it; search marketing, such as Search Engine Optimization (SEO), digital ads such as Google AdWords, pay per click (PPC) campaigns, etc.; a social media presence, such as Facebook, Twitter, and all the other various platforms; review site advertising such as Yelp and Foursquare; and email communication.
The most important of these is probably your website. There you have some choices. You can build it yourself using any number of off-the-shelf templates, such as WordPress, or you can pay to have one constructed for you. Your other basic costs will include a web domain, web hosting, a web developer (if your platform needs specific functionalities that are not available as plugins or extensions), and perhaps a social media manager (if you don’t have the time or the knowledge of how to manage the different channels). And remember: as the world becomes increasingly mobile-centered, it’s best to have a website that will display properly on smart phones and tablets.
Paying for SEO is another essential cost for many businesses. There are several models in play. You can pay a monthly retainer, which is a set fee each month in exchange for an agreed-upon array of services; or you can contract for services at fixed prices. Two other options are project-based pricing and hourly consulting.
Of course, you need to be on Facebook. It costs nothing, unless you wish to pay for boosting your content. The main expense is in labor. Facebook pages need to be updated constantly. In many companies, it’s a full-time job.
Sites like Yelp and Foursquare that offer customer reviews are also helpful tools for directing customers to your business through their advertising options. Most (non-PPC) advertising is priced on a CPM basis – essentially the cost per thousand impressions. You will have to do a lot of number-crunching to determine if this option will net you a decent return on your investment.
Finally, email marketing can be the centerpiece of any effort to stay in touch with existing customers, while reaching out and finding new ones. You can use it to promote new items and offer special discounts to loyal customers or to simply keep your customers informed. Blast email programs are relatively inexpensive, but you will need to pay a staff member to keep on top of everything.
Now, once you’ve done a lot of thinking, planning, and budgeting, you can re-ask yourself the question at the top of this post: “How Much Should I Spend on My Business’ Online Presence?” With all of your newly acquired knowledge, however, you will still likely wind up with the same answer: “As much as necessary and as little as possible.” Like we said, in business, there are no easy answers.
Here’s the quick answer: VERY. By 2017, it is estimated that there will be 150 million mobile websites – that’s 149 million more than there were in 2007. With 4 billion mobile phones being used, world-wide, it won’t be long before many people’s first internet experience will be through a mobile device. If your business doesn’t maintain a mobile-friendly website, you are missing the opportunity to attract customers over their mobile phones.
Google has already recognized this shift when it recently rolled out of a major algorithm update that is designed to allow mobile-friendly websites to appear higher in mobile searches, while non-mobile sites will experience lower rankings. So if you want your site to rank high in Google, it is now imperative that it is optimized for mobile.
However, SEO ranking is not the only reason to have a mobile-friendly site. The fact is, that sometime in 2014, mobile usage overtook desktop usage for the first time, ever. If your business’ site is not mobile-friendly, you’re running the risk of losing over 50 percent of your visitors. So if you want to keep the traffic flowing, it pays to make the move to mobile.
Here’s another reason. Optimizing a website for mobile has been proven to boost engagement by almost twice the average traffic per user. Since the vast majority of people tend to move between devices when completing a task, offering them an engaging mobile experience increases the likelihood that they will re-visit your website on a desktop.
Also, research indicates that consumers are more likely to do business with an online retailer if it has a mobile-optimized site. And finally, many smart phone users employ GPS when they’re on the go. A mobile-friendly site that allows consumers to find nearby services and businesses while still in their cars can increase walk-in traffic substantially. Not only that, the use of bar codes on a mobile-friendly site can be used for instant discounts by those same walk-in customers.
To sum up: SEO, traffic, engagement, and sales are four good reasons why your website should be optimized for mobile as soon as possible. And remember, your competition is already making the move. If you don’t want to be left behind in this next technology wave, you need to make the transition, now.
There is only one way to answer the question: Does my company need a mobile app? And that is: It depends. It depends on a lot of things going on in your company and the type of business you’re in, so in order to answer the big question, you’re going to need to ask yourself a lot of lesser questions and keep probing until you have enough answers to get past the doubt.
Let’s start with some basic questions: Do you think that your business will benefit from having an app? Will the benefits outweigh the costs? What are your competitors doing and how will that impact your decision? These are not easy things to figure out, but perhaps using an analogy will help. Not too long ago, businesses didn’t have websites. If someone wanted to find your business they had the Yellow Pages and, if you could afford it, paid advertising in various media.
Today, you’d have a hard time finding a business that didn’t have a website. They’re just too valuable a tool for connecting with customers. Your business has a website and your competition does, too. Well, mobile activity is proceeding at a pace similar to the desktop/laptop activity of only a few years ago, and it may overtake it in the very near future. If you believe that most of your consumers will be on their smart phones most of the time, then you may well want to engage with them in that manner. And if your competition is already there, then you definitely need to consider having your own app, as well.
Today, the sectors that are most aggressively producing apps are restaurant and retail. Restaurant apps make it easy for users to find locations, review menus, place orders, and make reservations. Retail apps are very convenient when looking for a specific product or comparing prices. They are also used to find offer codes and coupons. And, of course, some companies, such as Uber, are totally dependent on their app. All these apps have specific purposes. So another crucial question you need to have a good answer to is: “What will your app do?” If you can’t readily explain your app’s purpose, you need to go back to square one.
Here’s another good question: “Is your current website ‘responsive,’ meaning does its layout adjust according to what device is being used to access it?” In the very recent past, most website interfaces were designed to work with a keyboard and a mouse on a large screen only; they didn’t work well on mobile platforms. But a responsive site can be accessed on a desktop or a smart phone and the interface will be optimized for each different device. If your business already has a website that’s mobile-friendly, an app might be superfluous; especially when you consider that apps have to be written and maintained for different platforms (iPhone, Android, Windows Phone, etc.), but responsive websites are all-inclusive.
Finally, here are a few more questions that you should consider that relate directly to the consumers you would be trying to engage with your mobile app: 1) “Will your app make life easier for them?” 2) “Will your app make life less expensive for them?” 3) “Will your app make life more fun for them?” Remember, there are already thousands and thousands of apps out there. The world is not screaming for another one – unless of course, it can answer all of the above questions, positively. Then there’s always enough room for one more good one.
This list of questions is by no means exhaustive. But they are the kind of business questions you need to start asking yourself before going to the expense of creating and maintaining an app that might not amount to much more than an icon on page five on someone’s smart phone. If, when all is said and done, you can undeniably ascertain that an app will benefit your company because you believe it will make more than it costs in the long run, and that if you don’t have one you will lose ground to your competition, than you can pretty much conclude that you need it. But ask the questions, first.
SEO (Search Engine Optimization) is the process of making a website rank as high as possible on a search engine, such as Google, Yahoo, or Bing. SEO is considered to be one of the most important elements of any digital marketing strategy because most contemporary consumers use a search engine in order to find goods and services over the web, and the higher a website ranks, i.e., the closer it is to the top of the first page that a person sees, the greater its chances are of attracting traffic.
And Google, in particular, has been the 800 pound gorilla in the room that has set the rules that companies must follow, in order for their websites to rank as high as they can.
But over the years, Google’s rules keep changing, so business owners need to keep abreast of the constantly shifting SEO landscape in order to know how to drive as much traffic as possible from search engines. This year, new rules give businesses an opportunity to fine-tune and re-evaluate their SEO efforts, or risk losing organic traffic, or even having their websites removed from search engine results, altogether, for not abiding by Google’s new guidelines.
Google’s biggest adjustment this year is its announcement that it will rank a site differently if it isn’t “mobile-friendly.” The rate of use of mobile devices has grown tremendously over the past few years. More and more people are now browsing websites on mobile devices, which means they need to have an experience that can be loaded clearly on them. This means that a business must either create a whole new mobile site with a separate domain for mobile users; or utilize “dynamic serving,” which is a technique that detects what device a site visitor is using and then redirects them at the server level; or employ “responsive design,” which determines the resolution of the screen on which a page is being viewed using media queries, then adjusts the size and layout of the page appropriately.
Long-form content will continue to matter strongly in 2015. The length of a post really does help when it comes to how well a website ranks. Most important, however, is that content be helpful, educational and/or entertaining, and provide verifiable value to users.
This year, content will need to be shared as much as possible on social media platforms, such as Facebook and Twitter, in order to increase the odds of getting natural links due to more exposure. A balanced, back-link profile will still be essential, as well; relevant, fresh, and authoritative links always help move a business up in search engine rankings. Also, according to Google, site speed will play a larger role, this year, in mobile and desktop rankings.
It’s not always easy to keep up with the changes in SEO best practices, but if a business wants to strengthen its brand in 2015, it would be wise to understand and adhere to Google’s newest rules.
Bitcoin is gaining popularity very quickly in the online world. A number of large businesses have begun accepting it for online transactions, including Virgin Galactic, Lord & Taylor, Overstock, Newegg and Tiger Direct. Now Dish Network is getting into the Bitcoin game. Even companies like Amazon, PayPal, Ebay, and Apple are making moves that lead those in the know to think they are leaning towards adoption of the currency as well.
With all this positive publicity, Bitcoin proponents seem to be beating back the waves of negative press from early this year, including the collapse of Bitcoin giant Mt. Gox and the arrest of pioneer Charlie Shrem for money laundering. Issues remain, however, and it seems clear that many cheerleaders of Bitcoin, along with businesses considering early adoption, do not often truly understand what Bitcoin is and how it works, leaving the chance for users to be badly burned.
In this blog, we are going to explain in simple terms what Bitcoin is (and what it isn’t), how it works, cover a few of the issues inherent to the system, and hopefully leave you, the e-commerce business operator, with enough information to make an informed choice regarding accepting Bitcoin as part of your business strategy.
What Is Bitcoin and What Are Its Issues?
Bitcoin, simply put, is a “cryptocurrency.” While there are others (such as Dogecoin, Litecoin, and Peercoin), Bitcoin seems to have become the most common of these seemingly innumerable digital currencies on offer. Bitcoin is “mined” by computers. In simple terms, this means that users task their computers (at this point, usually specially-made, extremely powerful devices) to solving increasingly complex math problems, and are rewarded for doing so with currency.
Purchased or mined Bitcoin is stored in online “wallets”, encrypted accounts that record transactions in much the same way as a bank account. Coins are traded through public sites like Coinbase and Bitpay. Proponents of the technology claim that these encrypted wallets are anonymous, and hence so are transactions, making Bitcoin a favorite for shady deals around the worldwide. Unfortunately for those wishing anonymity, a growing amount of evidence is surfacing indicating Bitcoin is not quite as anonymous as many users think. For instance, if a wallet can be linked to a person, every transaction that person makes through the wallet can be tracked, since transactions are public.
It is also important to note that Bitcoin is basically unregulated, meaning that users have essentially no recourse if their wallets are hacked and the money stolen, transactions go badly, or computer crashes cause the loss of money (a very real possibility.) This also means your Bitcoin wallet cannot be insured in any way. In a very real way, it is the digital equivalent of having gold bars hidden in a hole in your backyard.
Bitcoin is also not a “real” currency. This means it is not backed by any bank or country,and hence, its price is subject to constant swings in value of extreme volatility. While some view this volatility as an opportunity for arbitrage in much the same way as day trading, price volatility makes pricing difficult for ecommerce businesses, and storing Bitcoin collected through sales can subject businesses to wild swings in the value of their Bitcoin portfolio. The nature of Bitcoin also makes it susceptible to price manipulation by individuals or cartels that control large amounts of it, and should any group control 51 percent of it (an event that is coming alarming close to reality), they gain almost unlimited power over price, as well as strange repercussions like the ability to spend the same coins over and over. Additionally, despite the fact that Bitcoin is not an official currency of the United States or any other country, the IRS has ruled that Bitcoin earnings are taxable and must be declared on tax forms, so if you’re looking to hide or shield your earnings from the government, you are doing so at considerable risk. We suggest consulting a tax professional in this regard.
Bitcoin volatility, Jan- July 2014.
Should All This Scare Me Off Bitcoin?
Maybe, maybe not. Bitcoin does have some powerful advantages, or else it wouldn’t be so popular. For one thing, it is almost an instant transaction (at most, within 10 minutes.) When a user hits “buy”, the money is moved almost instantly. Online payments such as e-checks can take days to go through, and even sites like Paypal often charge fairly steep fees for their use. Almost all businesses also know the drain that is merchant fees, and the haunting nightmare of chargebacks. Bitcoin, in addition to being instant, is free to use. This could save your business thousands of dollars.
Bitcoin also helps avoid the hassle of doing business overseas, dealing with foreign exchange and the reticence of sites like Paypal to allow users in many countries to use their services. These people also often have trouble with using banks or other financial institutions for online business. Bitcoin is a potential way around these issues. Another advantage of being an early adopter of Bitcoin is how popular it is: many users are using it as their primary way to pay for online transactions. In the world of e-commerce, the physical location of your business is nearly irrelevant, so being the first or one of the first in your particular niche to accept Bitcoin can set your business apart from others, attracting customers that may simply refuse to do business any other way and thus direct all their business to those companies that accommodate them. (It’s like taking Discover Card, if Discover Card was actually popular.)
While there will always be some risk, many of the issues around Bitcoin can be dealt with appropriately. For instance, while volatility cannot be controlled, regularly converting Bitcoins back to dollars or another currency of your choice can sidestep some of the risk. Additionally, Bitcoin earnings can be reported to the government in a legitimate way, avoiding tax issues. Again, consult a professional. Good online security can help prevent hacks and thefts of Bitcoins, in much the same way good physical security thwarts robberies of brick-and-mortar stores.
I’m Sold! How Do I Start Accepting Bitcoin?
If accepting Bitcoin seems to be right for your business and you need help integrating it into your e-commerce site, or if you would like a custom e-commerce site built for your business and taking Bitcoin is a requirement, here at The Click Experts we can help. We have the skills and knowledge it takes to integrate Bitcoin (and other online payment methods such as PayPal and Amazon Payments) into your site, increasing the payment options available to potential customers and attracting more business. What’s more, we do these things the right way, not the easy way, minimizing risk to your business and your finances. We offer free quotes, so contact us today to see what we can do for your business.
The New Year is upon us. It’s a time for fresh starts and to make new decisions. Chances are you have made some resolutions along these lines. If you are a business owner, one of those resolutions may be to finally get your company that website it needs, or to finally get your existing website into optimal shape. Businesses without an adequate and professional online presence are increasingly being pushed out of the market in today’s business client, and the path to business success these days often leads straight through the Web.
If you have ever considered getting a website for your business, you know that it is a complicated prospect. There are lots of choices when it comes to domains and hosting, and myriad choices for the platform on which to run the site. On top of that, designing and building a website is a complicated process that is time-consuming. Some companies offer “free” websites and “all-in-one” services, but when you read the fine print, you find that the monthly fees are much higher with these companies and “free” becomes anything but. What’s worse, you don’t own the finished site. If you ever want to switch hosting, you cannot bring the website with you, and are forced to start from square one.
Having The Click Experts design and build a professional website for your business is the solution. Savvy business owners know that letting professionals do their jobs is the best way to succeed. Don’t waste your own valuable time muddling through the design process. We take the time to get to know your business and its needs, then take the guesswork out of the design process by recommending the right CMS and E-commerce platform for your business. We design and build the site for you the way you want, and you own the finished product. Let us make the process of designing and building a website for your business simple and easy for you, and avoid the long term nickel-and-dime tactics of so-called “free” website builders.
If you already have a website for your business but are looking to upgrade, redesign, or add custom or advanced functionality, we can help! We offer custom coding and software solutions for any situation. Don’t settle for a website that is less than exactly what you want. Let The Click Experts design a solution for your business and give your site the custom functionality that will optimize performance and set you apart Don’t wait for the website of your dreams any longer. Set your business apart from the crowd. We offer solutions to fit a wide array of budgets and applications. Contact The Click Experts today and let us provide you with a free quote.
1-844-47-Click (1-844-472-5425)
